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What's popular with the 12Min community in 2025

Start with Why
Simon Sinek
Simon Sinek points out that decisions are not always based on real knowledge...

Make Time
John Zeratsky & Jake Knapp
This book is a refreshing take on the concept of productivity in a world tha...

No-Drama Discipline
Daniel J. Siegel & Tina Payne Bryson
In “No-Drama Discipline,” the authors elaborate on the ultimate child-raisin...

From Impossible To Inevitable
Aaron Ross & Jason M. Lemkin
Are you struggling to create sustainable growth in your company? Are you won...

Mindset
Carol S. Dweck
In “Mindset,” world-renowned psychologist Carol S. Dweck proposes that there...
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What's popular with the 12Min community in 2025

Doing What Matters
James M. Kilts & John F. Manfredi & Robert L. Lorber
What if everything you knew about corporate growth was wrong? James M. Kilts...

Zero to Sold
Arvid Kahl
What if you could learn how to build a profitable business directly from som...

How to Get to the Top
Jeffrey J. Fox
Inspired by lessons shared over the dinner table by real-world business gian...

Order Out of Chaos
Scott Walker
Scott Walker's book "Order out of Chaos" digs into the most complex aspect o...

Outlive
Peter Attia & Bill Gifford
"Outlive" by Peter Attia and Bill Gifford dives into the science of aging, p...