Seth Godin is the author of 18 best-selling books worldwide, which have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, abandonment, leadership and, above all, about changing everything. You may be familiar with your Linchpin, Tribes, The Dip and Purple Cow books. In addition to writing and speaking, Seth founded Yoyodyne and Squidoo. His blog (http://sethgodin.typepad.com/) is one of the most popular in the world. He was recently inducted into the Direct Marketing Hall of Fame, one of three chosen for that honor in 2013. Godin recently redefined the book industry by launching a series of four books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done that way.
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