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Malcolm Gladwell is a British journalist, raised in Canada, and currently lives in New York. He has been a columnist for The New Yorker since 1996. He is best known as the author of the books The Point of Turn, Blink, What Happens in the Head of the Cubs and Other Adventures (Brazil) or What the Dog Saw and Other Stories (Portugal), Out of Series: Outliers and David and Goliath. Gladwell began his career with The American Spectator, a monthly magazine. From 1987 to 1996, he was a science writer, and later head of the New York office of The Washington Post. He is currently a columnist for The New Yorker. His books The Tipping Point (2000) and Blink (2005) were international bestsellers. Both works were substantially serialized in The New Yorker. Gladwell received a one million dollar advance to The Tipping Point, which eventually sold more than two million copies in the country. Link sold equally well. Book sales made Gladwell a successful public speaker, charging more than $ 40,000 per appearance. His most recent book, Outliers: The Story of Success, was released on November 18, 2008. What most surprises Gladwell is the banal methods that successful people use to succeed, such as hard work and the steady acquisition of benefits. Briefly, to succeed: a) Do work that has meaning and is inspirational for you; b) work hard and c) remember that the reward you deserve depends on the effort you make to achieve it.
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