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Books by Alexander Osterwalder

Alexander Osterwalder is a Swiss business theorist, author, and consultant, known for his work on business modeling and the development of Business Model Canvas. He invented Business Model Canvas, co-founded strategyzer.com and created Business Model Generation, which sold one million copies in 30 languages.

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Business Model Generation

Alexander Osterwalder

Stop drowning in 30-page business plans. Learn the revolutionary 1-page methodology used by giants like IBM and Microsoft to design, test, and pivot business ideas with speed and clarity. Discover how to visualize your entire value chain and turn abstract ideas into actionable success.

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