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The Southwest Airlines Way

The Southwest Airlines Way Summary
Career & Business and Corporate Culture & Communication
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ISBN: 978-0071458276

Publisher: Editora Independente/Não Encontrada

About the summary

Southwest Airlines has remained one of the most successful American companies in recent decades. In an industry that loses billions annually, the company remains profitable for 31 consecutive years. The author of "The Southwest Airlines Way," Jody Hoffer Gittell shows us how the company does not use the conventional wisdom of the market and uses completely innovative approaches to deal with many common business situations. Southwest's culture, which values the relationship and respect for its employees, has led the company to succeed. Know the different measures taken by the company that led you to profit, learn how to think out of the box and succeed in your business!