10x Is Easier Than 2x
Dan Sullivan and Benjamin Hardy prove that aiming ten times higher is simpler than trying to double your results through brute force. The secret lies in cutting what doesn't matter, focusing on your unique ability, and measuring progress by how far you've come — not by some impossible ideal ahead.
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Who it is for
For entrepreneurs, creators, and professionals who feel exhausted doing "more of the same" without seeing results that match the effort. If you feel like you're overworking and undergrowing, this microbook shows the problem isn't lack of dedication — it's too many wrong things on your plate.
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In the 12min App, we extract the best ideas and insights from the world's best-selling non-fiction books and organize them into unique, self-contained narrative summaries that can be consumed in audio and/or text in about 12 minutes!
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