Books by Matthew Dixon

Matt Dixon is the head of the CEB Customer Services and Financial Services Group in Arlington, VA. He is a keynote speaker and guest advisor to corporate leadership teams around the world on topics ranging from sales and marketing effectiveness to customer service and differentiation of customer experience. The author is Ph.D. from the Graduate School of Public and International Affairs at the University of Pittsburgh, as well as a B.A. in International Studies from Mount Saint Mary's University in Emmitsburg, Maryland. Matthew Dixon is the co-author of The Challenger Sale and leader of the CEB group.

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The most popular books by Matthew Dixon on 12min

The Challenger Sale

Matthew Dixon

Stop trying to please your customers and start challenging them! This summary reveals why "Challengers" outperform everyone else and how you can master their techniques. Learn to lead with insights, control the narrative, and close complex B2B deals with total confidence and authority.

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