Books by Iwan Setiawan

Iwan Setiawan is a consultant at MarkPlus Inc, where he helps companies create innovative marketing strategies. He was also known for his collaboration with Phillip Kotler in marketing 3.0. Iwan Setiawan serves as Chief Operating Officer of MarkPlus, Inc. (www.markplusinc.com), where he helps companies develop their marketing strategies. He is a frequent writer and speaker and is also editor-in-chief of Marketeers (www.marketeers.com). Iwan holds a Masters degree in Business Administration from the Kellogg School of Management at Northwestern University and a Bachelor of Engineering from the University of Indonesia.

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The most popular books by Iwan Setiawan on 12min

Marketing 3.0

Iwan Setiawan

Discover how to thrive in the new era of marketing! Philip Kotler reveals how to connect with customers as human beings with spirits and values. Learn to embrace co-creation and sustainability to build a brand that people truly trust and believe in. Don't get left behind!

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