$100M Offers
Not that long ago, Alex Hormozi was yet another entrepreneur with a failing business – in his case, a gym. Then, over the next 4 years, he went from losing money to making $36 for every $1 spent. How did he do it? He explains in full in “$100M Offers.” Spoiler alert: it was neither great funnels nor great ads that did it. It was his trademarked Grand Slam Offer.
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Brief Summary
Best suited for salespeople and advertisers, as well as anyone with plans of starting a business.
Topics
Summary of 5 Key Ideas
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Key ideas in
- How to find a starving crowd and (at least) a normal market
- How to charge a premium price for your products or services
- How to craft and enhance your Grand Slam Offer
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