Books by Guy Kawasaki

Guy Kawasaki is the chief evangelist of an online design service Canva and an executive fellow of the Haas School of Business at U.C. Berkeley. He was also the chief evangelist of Apple and special advisor to the CEO of the Motorola business unit of Google. He has written many books, and some of their titles include: ‘’The Art of Social Media,’’ ‘’Enchantment,’’ ‘’The Art of the Start,’’ and ‘’Wise Guy.’’

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The Art of the Start 2.0

Guy Kawasaki

An updated and extended version of Guy Kawasaki’s bestselling guide to successful entrepreneurship, ‘’The Art of the Start 2.0’’ contains pieces of advice such as how to choose founders, pick a good name for a product, pitch it, make your startup endure - in other words, everything you need to know about creating and launching the next big thing.

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