Focus Month at 12min

70% off on 12min Gold

Get the offer
12min

Books by Ann Handley

Ann Hadley is the Wall Street Journal bestselling author of “Content Rules” (co-written with C.C. Chapman) and “Everybody Writes.” Named by IBM as one of the seven people shaping modern marketing, she is sometimes described as the world’s first chief content officer – a position she invented and still holds at her own company, MarketingProfs.

Most Popular

The most popular books by Ann Handley on 12min

Book cover of Everybody Writes by Ann Handley — critical summary review on 12min

Everybody Writes

Ann Handley

“Everybody Writes” by Ann Handley is, in her own words, “part writing guide, part handbook on the rules of good sportsmanship in content marketing.” Essentially a collection of 74 guidelines that should help anyone master the art of creating good content and stand out, “Everybody Writes” is applicable across all of your online assets – from blogs to web pages, from Twitter to Facebook.

Why 12min?

Listen

Listen to the key insights from the world's best non-fiction books in just 12 minutes

Read

Read the key insights from the world's best non-fiction books in just 12 minutes

Micropaths

Follow curated learning paths to master specific topics and skills

Frequently Asked Questions