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Books by Alistair Croll

Alistair Croll has started numerous startups and early-stage companies, as well as the International Startup Festival. Also known as an author, he has worked on cloud computing, web performance, and big data.

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Book cover of Lean Analytics by Alistair Croll — critical summary review on 12min

Lean Analytics

Alistair Croll

In “Lean Analytics,” Alistair Croll and Benjamin Yoskovitz address the use of data in product development as a way for entrepreneurs to overcome challenges regarding decision-making. Their advice is to build a functional model that is to be improved based on the reactions of the users. To assess the progress, you need good metrics in a solid build-measure-learn loop.

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