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Books by Eric Benjamin Seufert

Eric Benjamin Seufert is an American quantitative marketer. He specializes in predictive forecasting of freemium products as well as programmatic statistical methods. After graduating from University College London, Seufert joined Skype. He also worked in marketing and strategy roles at Digital Chocolate and at Wooga and is the author of “Freemium Economics.”

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Freemium Economics

Eric Benjamin Seufert

You probably regularly use Skype and other freemium products. Have you ever wondered how these products manage to create a revenue, and are you maybe even thinking of launching one yourself? With “Freemium Economics,” Eric Benjamin Seufert has created a how-to guide on how to build a successful freemium product.

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