Books by Jeff Cox

Jeff Cox is a freelance writer specializing in writing nonfiction fictions, co-authoring 7 of these books, which include The Meta, Zapp, and Selling the Wheel. Jeff Cox was called "a master of conveying business concepts through an interesting story". He is a creative writer with the focused on business. Working with consultants and editors, he writes creative business books that sell ideas. More than 15 million copies of books written by Jeff have been sold around the world. A number of his books appeared on business bestseller lists, and two of the books he wrote ranked first and second on a list of top-selling titles throughout the 1990s. Earlier in his career, he wrote The Goal, a work from the name as one of the "100 best business books of all time". Among business projects, he writes his own novels, such as the recently published mystery, The Italian Club.

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The Goal

Jeff Cox

“The Goal,” first published in 1984, remains one of the most popular management books of all times. Written in the novel format, it launches the Theory of Constraints as a new way of managing organizations. To increase throughput and productivity, you do not need to increase working hours, but rather identify the bottlenecks in your production line and rethink your production process.

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