You can access the Portuguese version of this book clicking here
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ISBN: 978-0385042352
Since becoming a best seller, this book has been used as a manual for managers, offering personal glimpses into the practice of "management discipline" by the man who perfected it. This is the story that no other entrepreneur could tell - a distillation of half a century of intimate leadership experience with a giant industry and an internal look at dramatic events and creative business management.
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